The former F1 stars Kimi Räikkönen and Mika Häkkinen are joining Niki Lauda in filming a commercial, based on RacingNewsFlash.com's Austrian sources.

The invitation to the shoot was given by Red Bull Racing owner Dietrich Mateschitz. The product to be advertised has already been revealed: the channel ServusTV -- owned by the energy drink group -- will start a new motorsports magazine show. The show is to be promoted by a number of famous faces in the business.

Filming at Red-Bull-Ring

Räikkönen and Häkkinen's parts will be shot next week in Austria at the former Spielberg F1 circuit, now known as the Red-Bull-Ring

According to our sources, the two Finns, Lauda and a few other motorsports personalities are put in an old 24-seat vehicle, which will be driven at pensioner speeds around the circuit.

First commercials wrapped

The new show's first commercials were shot at Red-Bull-Ring last Tuesday. The commercial featured David Coulthard and Gerhard Berger, whose performance was in stark contrast to Räikkönen, Häkkinen and Lauda -- their driving was reportedly speedy and unpensioner-like.